Lead Generation Admin

Support lead generation and conversion with precision. This role is great for tech-savvy individuals who love optimizing systems.

Responsibilities:

• Manage leads and the CRM.
• Report issues with CRM by calling the hotline.
• Answer CRM-related questions from agents and provide training if needed.
• Service inbound leads from sign calls and online sources and determine where they are in the buying/selling process.
• Immediate response and scrubbing of the leads. (adding labels, activating drip campaigns, sending welcome text or emails, assigning lead to agents)
• Build follow-up process for the agents.
• Nurturing all leads through steady communication (email and text) until the leads are ready to talk or meet with an agent.
• Re-assigning leads to an agent once appointment is set.
• Daily monitoring of agent activity.
• Keep track of completed tasks and goals to measure lead conversion ratio and meet performance benchmarks.
• Generate report regarding Agent’s productivity and accountability.
• Build trackers and dashboard through Google Sheets.
• Track referrals and prepare referral forms.
• Create Lead Database for backup in case something happens with the CRM.
• Database and Pipeline Tool Management.
• Upload leads to dialer and schedule showings for agents.
• Cascade updates regarding incoming CRM-training or webinar and team announcement.

Requirements: 

• Tech-savvy and responsive
• Highly organized with strong follow-through