Posted:Today
Duration of employment:
Permanent
Career field:
Marketing, Sales and Service
Salary (Monthly):
70,000-105,000 PHP
Qualification required:
Bachelor degree
Minimum experience required:
10 years
Location of Job:
Taguig city
Description:
Job Purpose:
The Brand Manager will develop and implement marketing activities that will increase brand value, awareness, and market share. As a Brand Manager, you will collaborate closely with various teams to develop and execute marketing initiatives that resonate with the target market and drive sales growth. You will also be tasked with creating budgets, forecasting sales figures, and assessing KPIs and ROI.
To be successful as a Brand Manager, you should have a good understanding of consumer behavior, be up-to-date on market trends, and monitor competitor activity. You will also be responsible for conducting research, analyzing data, developing go-to-market strategies, and reporting on brand performance.
Brand Manager Responsibilities:
• Researching and analyzing consumer behavior, market trends, and competitor activity.
• Establishing budgets, performance specifications, and sales estimates.
• Developing and implementing strategies that resonate with the target market.
• Planning and executing marketing initiatives, including campaigns, events, sponsorships, and corporate social
responsibility programs.
• Building brand awareness and increasing brand value and profitability.
• Increasing product sales and market share.
• Measuring and reporting on campaign performance and assessing KPIs and ROI.
• Collaborating with different teams such as marketing, creative, legal, etc.
• Overseeing the production of advertisements, promotional materials, and mail campaigns.
• Ensuring that messaging and marketing activities are aligned with brand and company values
Brand Manager Requirements:
• Degree in business, marketing or related field.
• Previous experience in developing brand and marketing strategies.
• Good communication skills, both verbal and written.
• Previous experience in managing and leading teams.
• Highly organized and perform well under pressure.
• Budget management skills.
• Strong research and analytical skills
Work location: BGC/NATIONWIDE
Benefits:
Transportation: MONETIZED: 20K PER MONTH | FLEET CARD 10K | ACTUAL TOLL AND PARKING
MEAL: WITH PER DIEM POLICY
HMO WITH 3 DEPENDENTS
13TH MONTH
BONUS (MAX 5.5 MONTHS)
SL/VL
Work schedule: Mon - Friday 8 AM TO 5 PM
Interview process: F2F or Online