Marketing Manager

DUTIES AND RESPONSIBILITIES:

• Overseeing and developing marketing campaigns
• Monitoring performance and budget of marketing campaigns
• Managing campaigns on social media.
• Conducting research and analyzing data to identify and define audiences and key markets
• Devising and presenting ideas and strategies
• Manage and execute promotional activities
• Compiling and distributing financial and statistical information
• Manage the content production for social media and advertisements
• Writing and proofreading creative copy
• Maintaining websites and looking at data analytics
• Organizing events and product exhibitions
• Updating databases and using a customer relationship management (CRM) system
• Coordinating internal marketing and an organization’s culture
• Identify audience and key market feedback to improve the company's products and services
• Works with other company officers to develop marketing objectives
• Adheres to and implements all company policies and procedures

REQUIREMENTS:

• Bachelor’s degree or equivalent experience in marketing, business, or related field
• 2+ years of experience in marketing in Ecommerce or Insurance Industry
• Expertise with direct to consumer e-commerce product marketing, developing and marketing products to audiences nationwide, and publishing advertisement on Facebook, Twitter or Google Ads
• A desire and ability to wear multiple hats including taking on slices of brand, communication, and growth marketing prior to their being dedicated people in those roles.
• Enthusiasm to start fresh with a clean sheet of paper, bringing new thinking in a bold new category to craft effective and efficient marketing plans
• Inventiveness, curiosity, and a passion for developing products and services that people love.