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Job Post
News & Ads Monitoring Agency Sdn. Bhd.

HEAD OF INSIGHT

News & Ads Monitoring Agency Sdn. Bhd. Posted: 6 Month
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Description:

Job Responsibilities:

 

  • Lead and develop the company’s insight business.
  • Set direction and responsible for the development of direct reports.
  • Ensure the growth and development of client account and contribution of revenue.
  • Be the sought-after insight solution in the market.
  • To introduce creative methodologies which deliver rich and deep insights into our clients and prospects.
  • To use a range of techniques for analysing data and disseminating findings, ensuring that presentations are understandable to the non-specialist audience.
  • Commission and undertake strategic, operational and tactical qualitative and quantitative research as appropriate and to be solely responsible for these projects from start to finish.
  • To be able to identify insights both for external commercial purposes and for internal strategic direction.
  • Oversee all Sales requests from providing research, monitoring the performance of all insight projects, managing all client-focused reports and providing on-going product support and training.
  • Ensure department contribution to company’s growth, tangible and intangible.
  • Work hand in hand with other departments to ensure business growth and smooth reports delivery.
  • Improve communication between internal team and external.
  • To bring to life data and information in a way that clients find powerful
  • Provide evaluations of commercial and in-house campaigns, presenting in a compelling way telling the story behind the data
  • To critically evaluate research findings and challenge perceptions and thinking on audience attitudes and behaviour.
  • Manage a team of researchers including KPIs, performance and training
  • To contribute to the team in a positive and constructive manner and help build a great audiences and business insights team.

 


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